Here’s How Billionaire Jeff Bezos Makes Effective Decisions

Each decision whether big or small has an impact. Of course, nothing happens in isolation. With every decision comes a consequence. Thus, every decision matters. So, how do you make a good one? According, Jeff Bezos, Billionaire, and CEO of Amazon, there are 4 things to consider when making a good business decision. Here’s what […]

4 Digital Marketing Basics Every Business Should Be Doing

Founder and CEO of The Level Agency, Thomas Donohoe, recently wrote a fantastic book titled, The CEO’s Digital Marketing Playbook. In that, he stresses that many businesses are overcomplicating and overspending on their marketing while ignoring some very simple and effective basics. This article quickly goes over what he calls the “Core Four” that every […]

The 8-Hour Workday Will Soon Be a Thing of the Past. Here’s Why

The results just came in, Microsoft Japan recently experimented with a 4-Day Workweek. They gave 2,300 employees three-day weekends for five weeks straight, and what happened? There was a 40 percent increase in productivity during August 2019 compared to August 2018. There was 59 percent fewer pages printed and 23 percent less electricity used during […]

5 Details to Include in a Job Ad

5 Details to Include in a Job Ad

Writing a job ad is fairly simple, but you can easily attract the wrong people if it isn’t written correctly. Candidates are pickier these days with so many options available to them that they factor in everything from location to perks.  The following are key details you shouldn’t leave out on your job ad and […]

Four Tips to Writing a Job Ad

Four Tips to Writing a Job Ad

Writing a job ad isn’t as simple as you think – it requires a marketing flair to attract the right people. A job description won’t cut it as you need to stand out amongst other adverts especially in a competitive market. Before you sit down to write, figure out who your ideal candidate or target […]

5 Steps to Shortlist and Hire the Best Candidate

5 Steps to Select the Best Candidate

The hiring process can be overwhelming, from writing up a job description to analysing CVs to then deciding amongst all of the great talent. You may already do this, but once the applications come in you should begin to build a shortlist with one thing in mind – quality versus quantity. A strong shortlist will […]